The 5 Stages Of Marketing Every Business Moves Their Customers Through written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show,…
The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. A quick Google search can bring you to several tips, infographics, case studies and presentations that can help you improve your current…
As a marketer, you likely know the importance of fine-tuning content for SEO to capture a primed audience in their search journey (if you don’t, check out our primer here). What you might not be thinking about, though, is how…
10 Critical Elements Your Website Must Employ Today written by John Jantsch read more at Duct Tape Marketing Many people assume that a website’s purpose is to get new clients. Just create high-quality product pages, write a little content, add…
How High-Performers Overcome Customer Indecision written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Matt Dixon In this episode of the Duct Tape Marketing Podcast, I interview Matt Dixon. Matt is a Founding Partner of DCM…
5 Keys To Transforming Your Business And Living The Life You Want written by Sara Nay read more at Duct Tape Marketing About the show: The Agency Spark Podcast, hosted by Sara Nay, is a collection of short-form interviews from…
As we look ahead to autumn and the push towards 2023, what are some of the key events, conferences and trade shows — whether in-person, virtual, or hybrid — where B2B marketers can learn the latest from leading marketing industry…
Endless revisions. Countless opportunities lost. Missed deadline after missed deadline. Does that seem familiar? Look, my SEO agency had to deal with the same content setbacks, too … until we embraced the SEO content brief and made it our own.…
To lead more users to your products, you need to create a showstopping landing page. To do this, you’ll need to consider your audience, your call-to-action, the product or service, and your niche. Beautifully crafted landing pages focus on giving…
Advertisements are pricey. While they are a “necessary evil” for any marketing strategy, ads can burn through your entire budget faster than you can say “help!” Enter: content marketing. Content marketing is a cost efficient way to get your name…