Congrats, you’ve started an Amazon FBA business and are ready to hit the ground running! It’s a tough road ahead, but you know your market like the back of your hand. It’s a crowded space with a lot of voices,…
I know: it probably sounds self-serving for a guy who works at a marketing agency to talk about how agency partners are becoming more indispensable than ever for B2B brands. But it’s simply the truth, and the numbers bear it…
Google Is A Child (And We Need To Learn To Educate It) written by Sara Nay read more at Duct Tape Marketing About the show: The Agency Spark Podcast, hosted by Sara Nay, is a collection of short-form interviews from…
The 30 Brands B2B Professionals Trust Most Apple, Adobe, Microsoft, Amazon, and LinkedIn hold the top-five most-trusted brand spots among B2B professionals, with technology firms Google, Zoom, HubSpot, Samsung, YouTube, and Dell amoong the brands with exceptional or excellent trust…
A/B split tests are helpful for uncovering the most effective posts or ads in a scientific way. Did you know that you can do this with organic content? You’re probably familiar with A/B split tests for Facebook ads. This process…
How Leaders Are Using Systems And Processes To Grow Their Business The Right Way written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jamie Jay In this episode of the Duct Tape Marketing Podcast, I interview…
Not all content marketing is created equal. In fact, in a world where every brand is creating content, quality content marketing can feel hard to find. That’s because it takes a concerted, extended effort. But the ROI on a strategy…
Having a balanced business model is the end all be all for every company. A strong sales team doesn’t do any good if your business can’t retain its customers. Customer retention doesn’t do any good if the cost to retain…
Never Miss An Opportunity Again With Automated Communication written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show. I’m talking about the…
In B2B, trust is everything. Whether it’s a multi-million dollar corporation trying to score a new contract or a startup trying to attract investors, it takes a great amount of trust for B2B transactions to occur. While tried-and true-marketing tactics…